# Insetix > Insetix is a senior product studio that designs and builds custom web applications, AI systems, mobile and desktop apps, and enterprise software. Fixed-price quotes within 48 hours, weekly demos from week one, senior engineers only, and clients own all the code. Website: https://insetix.com Contact: hello@insetix.com ## Services - [Web application development](https://insetix.com/services/web-application-development/): customer portals, dashboards, internal tools, API design, and performance rescue. Typical build 4 to 10 weeks. - [AI development services](https://insetix.com/services/ai-development/): LLM product features, document automation, RAG pipelines, agentic workflows, and evaluation and guardrails. Typical build 3 to 8 weeks. - [Mobile and desktop app development](https://insetix.com/services/mobile-desktop-app-development/): iOS, Android, Windows, and macOS, with offline-first sync and app store releases. Typical build 6 to 12 weeks. - [Legacy system modernization](https://insetix.com/services/legacy-modernization/): .NET Core services, legacy modernization, big data pipelines, and microservices. Typical build 6 to 12 weeks. - [Cloud and DevOps](https://insetix.com/services/cloud-devops/): migrations, CI/CD, monitoring, and cost reduction across AWS, Azure, and Google Cloud. Typical build 2 to 6 weeks. All services: https://insetix.com/services/ ## Case studies - [Fitness platform](https://insetix.com/work/fitness-platform/): workout programs, wearable sync, and a coach-facing dashboard, built to feel instant on bad gym Wi-Fi. - [Real-estate marketplace](https://insetix.com/work/real-estate-marketplace/): listings, map search, verified-agent onboarding, and escrow-grade workflows for a two-sided property market. - [Legacy ERP modernization](https://insetix.com/work/legacy-erp-modernization/): a decade-old ERP carved into .NET Core services one seam at a time, without stopping the business. All case studies: https://insetix.com/work/ ## Technologies What Insetix builds with and why: https://insetix.com/technologies/ Backend: C#/.NET Core, Node.js, TypeScript, Python, Go. Frontend: React, Astro. AI: Claude and OpenAI APIs, RAG pipelines, evaluation harnesses. Mobile: iOS, Android, Windows, macOS. Cloud and data: AWS, Azure, Google Cloud, Docker, Postgres. ## Use cases Problems Insetix solves repeatedly: https://insetix.com/use-cases/ AI document intake, customer portals, legacy .NET modernization, internal tools and dashboards, startup MVPs, and workflow automation. ## Team The people at Insetix: https://insetix.com/team/ - Abdul Waris, CEO and Founder. Runs every scope call, writes the fixed-price proposal, and stays on the tools through delivery. Focus: custom web application development, AI systems and agentic workflows, legacy .NET modernization, software architecture, technical scoping. - Younas Iqbal, SEO / GEO / AEO Specialist. Leads search across classic SEO, Generative Engine Optimization, and Answer Engine Optimization. Focus: on-page SEO, off-page SEO, quality link building, digital PR and outreach, technical SEO and Core Web Vitals, keyword research and search intent, schema.org and entity markup, content strategy for AI search. ## Blog Notes from the studio: https://insetix.com/blog/ (RSS: https://insetix.com/rss.xml) - [What custom software actually costs in 2026](https://insetix.com/blog/how-much-does-custom-software-cost-2026/): real price ranges by project type and what moves a project inside them. - [How long does it take to build a web application?](https://insetix.com/blog/how-long-does-it-take-to-build-a-web-app/): typical build timelines by project type and the four things that add weeks. - [Custom software vs off-the-shelf](https://insetix.com/blog/custom-software-vs-off-the-shelf/): a build-versus-buy decision framework, including when to buy the SaaS product instead. - [Do you actually need AI for this?](https://insetix.com/blog/do-you-actually-need-ai/): how to tell an AI project from a project that ships better as ordinary software. - [AI agents that actually ship](https://insetix.com/blog/ai-agents-that-actually-ship/): what separates agentic AI projects that reach production from the ones that stall. - [RAG in production: what breaks after the demo](https://insetix.com/blog/rag-in-production-what-breaks/): the six failure modes of retrieval-augmented generation and what fixes each. - [Your prototype was built by AI. Now it has to survive production.](https://insetix.com/blog/ai-generated-code-in-production/): what is consistently missing from AI-written codebases and how to harden one without a rewrite. - [GEO and AEO: getting cited by ChatGPT instead of ranking below it](https://insetix.com/blog/geo-aeo-getting-cited-by-ai-search/): how Generative and Answer Engine Optimization work and what to change on a site. - [Legacy .NET modernization without a rewrite](https://insetix.com/blog/legacy-dotnet-modernization-without-a-rewrite/): the seam-by-seam carve-out method for modernizing without stopping the business. ## How projects run 1. Free 30-minute scope call. 2. Written proposal within 48 hours: scope, timeline, and a fixed price. 3. Weekly demos on a staging link, every Friday from week one. 4. Launch and handover with documentation, team training, and 30 days of post-launch fixes included. ## Pricing Most projects land between $15,000 and $80,000 USD depending on scope. Smaller focused builds can come in under that. The price is fixed in writing before any contract is signed. Clients can stop at any weekly demo and pay only for the weeks delivered. ## Why clients pick Insetix - Senior only: the people on the calls are the people writing the code. - One price, kept: misjudged effort is Insetix's problem, not a surprise invoice. - Clients own everything: code, infrastructure, and accounts from day one. - Honest about AI: roughly a third of AI projects that reach Insetix ship better and cheaper as ordinary software, and Insetix says so.